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Conceptual Sauna Design with SketchUp & Twinmotion 2023

Prioritizing mood and emotional connection over raw technical detailing.
May 18, 2026 by
Benas Jasiulis

This project was originally prepared for commercial use but never came to fruition. My goal was to create renderings that connected on an emotional level, rather than focusing strictly on technical details like CAD drawings. While the sauna design itself is completely buildable, I wanted to answer a bigger question first: can it sell? > To do this, I borrowed approaches from architectural conceptual drawing to better illustrate the product's potential. The specific mood I was chasing was a warm summer sunset—capturing a good time spent with friends around a sauna. While I thoroughly enjoy 3D design, a realistically staged picture is what truly places a buyer emotionally into the scene.

Software used: Modeled in SketchUp and rendered with Twinmotion.

3D architectural rendering of a modern arched wooden sauna on a grassy hill overlooking a lake.
3D architectural rendering of a modern arched wooden sauna on a grassy hill overlooking a lake.
3D interior rendering of a modern wooden sauna with warm golden lighting, showing a changing area with towels and a glass door looking inside.
3D interior rendering of a modern wooden sauna with warm golden lighting, showing a changing area with towels and a glass door looking inside.
3D interior rendering of a modern wooden sauna with warm golden lighting, showing a changing area with towels and a glass door looking inside.
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